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Leupold & Stevens, Black Rifle Coffee Company Partner with Twitch Streamers to Raise $72,000 for Boot Campaign

Thursday, November 7th, 2019

BEAVERTON, Ore. — Leupold & Stevens, Inc., and Black Rifle Coffee Company have partnered to donate over $72,000 to the Boot Campaign, a non-profit organization that tirelessly works to support military veterans across the country. The funds were raised in conjunction with a group of personalities on the multimedia streaming platform, Twitch.tv. Popular Twitch personalities Eli_doubletap, Tweak, Klean, Matbest11x, Baddie, KiiNGS, Alex_Zedra, DonutOperator, and Drdemolitionmatt, streamed through the night on Saturday, Nov. 2, applying all crowd-sourced donations directly to the Boot Campaign. Leupold-sponsored product giveaways were a highlight of the special event, which ultimately raised $72,643.30.

“Leupold and Black Rifle Coffee Company conceived of the fundraiser, but it was the strength of community and dedication to the mission that made it as wildly successful as it was,” said Shane Meisel, Director of Marketing for Leupold & Stevens, Inc. “The Boot Campaign is one of the most dedicated veteran support programs in the country, and everyone – from the streamers to their fans on Twitch – showed up and backed the cause.”

Founded in 2009, the Boot Campaign has given more than $12 million in financial aid to service members, veterans, and their families. The organization’s programs assist with housing needs, career and education costs, PTSD/TBI treatment, and health and wellness programs. Funds are raised through general donations, corporate sponsorships, and the retail sale of combat boots and branded merchandise.

“Our mission, from the beginning, has been to support health and wellness, restore families, restart careers, reduce suicides, and reinforce communities,” said John Hughes, Board Member and Treasurer of the Boot Campaign. “We couldn’t do what we do for service members and veterans without the support of companies like Leupold and Black Rifle Coffee Company.”

For more information on Leupold® products, please visit us at Leupold.com.

SIG SAUER Partners with Black Rifle Coffee Company for Exclusive Coffee Club Member Discount at SIG Web Store

Tuesday, December 4th, 2018

Newington, N.H. (December 5, 2018) – Just in time for the holiday shopping season SIG SAUER, Inc. is pleased to announce a new partnership with the Black Rifle Coffee Company exclusive to the membership of their Black Rifle Coffee Club.

The Black Rifle Coffee Club is a coffee subscription service where members choose their brew and it’s shipped for free every month, or more frequently. Members of the Black Rifle Coffee Club will now receive an exclusive 15% off discount code for use at the sigsauer.com web store.

The sigsauer.com web store features the wide range of SIG SAUER products including electro-optics, ammunition, airguns,magazines, gear, accessories, apparel, parts, and gifts.

Sign up today for the Black Rifle Coffee Club and start enjoying this exclusive 15% off discount site wide at the sigsauer.com web store.

The SIG SAUER equipment used by Team SIG Pro Shooter Daniel Horner including the SIG SAUER Electro-Optics TANGO6 riflescope, KILO2400ABS Rangefinder, .223REM SIG Elite Match Competition Ammunition, and 9MM SIG Match Elite Competition Ammunition can be purchased online at sigsauer.com/store or retailers everywhere.

UFC PARTNERS WITH BLACK RIFLE COFFEE COMPANY TO FUEL POPULAR SERIES ON UFC FIGHT PASS

Tuesday, June 12th, 2018

Las Vegas – UFC®, the world’s premier mixed martial arts organization, and Black Rifle Coffee Company today announced a new partnership in which the veteran-owned-and-operated company will serve as the “Official Coffee” of Season two of Dana White’s Tuesday Night Contender Series. The landmark original series returns to UFC FIGHT PASS®, the global brand’s digital subscription service, on Tuesday, June 12.

“We’re excited to partner with Black Rifle Coffee Company to showcase the highly-anticipated second season of Contender Series,” UFC Senior Vice President of Global Partnerships Paul Asencio said. “Contender Series is one of our most promising original series that helps find new UFC talent from around the world.”

Throughout this sponsorship, Black Rifle Coffee will work in conjunction with UFC to provide social content about the series, as well as promote a national campaign offering prizes and exclusive UFC experiences.

“Our brand is all about celebrating those who work hard and take their game to the highest level in everything they do,” Black Rifle Coffee Company Vice President Mat Best said. “We seek to honor the brave who are not ok with mediocracy or the mundane – whether they are a service member, fireman or athlete. Every UFC athlete that walks into the world-famous Octagon demonstrates their commitment to perform at the highest level, so working with the MMA community through Dana White’s Tuesday Night Contender Series is a natural fit for us.”

Along with UFC, Black Rifle Coffee Company also sponsors American entertainment and sports-related entities such as the Vegas Golden Knights, NASCAR, and Sturgis Motorcycle Rally. For more information about Dana White’s Tuesday Night Contender Series, please visit UFCFIGHTPASS.

About Black Rifle Coffee Company
Founded in 2014 by CEO and former Green Beret Evan Hafer, Black Rifle Coffee Company was built upon the foundation of providing coffee and culture to the people who love America. More than just a high-quality, roast-to-order coffee company, it’s a veteran-owned business, operated by principled men and women, many who have served the country honorably through military service or as first responders. Black Rifle Coffee Company is dedicated to employing and empowering former service members through its pledge to hire 10,000 veterans and through its commitment to helping entrepreneurial veteran causes.

About UFC®
UFC® is a premium global sports brand and the largest Pay-Per-View event provider in the world. Celebrating its 25th Anniversary in 2018, UFC boasts more than 284 million fans worldwide and has produced over 400 events in 21 countries since its inception in 1993. Acquired in 2016 by global sports, entertainment and fashion leader Endeavor (formerly WME | IMG), together with strategic partners Silver Lake Partners and KKR, UFC is headquartered in Las Vegas with a network of employees around the world. UFC produces more than 40 live events annually that consistently sell out some of the most prestigious arenas around the globe, while programming is broadcast in over 165 countries and territories to more than 1.1 billion TV households worldwide in 40 different languages. UFC FIGHT PASS®, a digital subscription service, delivers exclusive live events, thousands of fights on-demand and original content to fans around the world. For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat and Instagram: @UFC.

Black Rifle Coffee Company Introduces Instant Coffee

Wednesday, December 6th, 2017

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BRCC’s new Instant Sticks allow you to take your favorite coffee anywhere. These pouches of instant coffee are a robust blend of Colombian and Asian coffee with a full body flavor, a touch of acidity, and a smooth finish. Mix with 5-8 oz of hot water and stir for kickass coffee in seconds!

www.blackriflecoffee.com/products/instant-stick

This article was originally featured on Soldier Systems Daily.